Geek Appeal: New gadgets & apps on the block

The Tech Panda takes a look at recently launched gadgets & apps in the market.

CB07 BROPODS Truly Wireless Earbuds

Cellecor, a mobile accessories brand in India launched the CB07 BROPODS Truly Wireless Earbuds. They are available at all leading offline retail outlets and on major online platforms, like Flipkart and Amazon.

Ravi Aggarwal, Co-Founder of Cellecor said, “At Cellecor, we are committed to making high-quality audio experiences accessible to everyone. Our latest addition, the CB07 BROPODS Truly Wireless Earbuds, not only delivers exceptional audio performance but also showcases our commitment to affordability. With a sleek and eye-catching design, these earbuds are engineered to provide an unparalleled listening experience. We are also proud to unveil our new brand logo, representing our commitment to innovation, quality, and affordability. We look forward to continuing to provide our customers with products they can rely on.”

Features

• Latest Bluetooth V5.1 technology
• Inbuilt microphone, these earbuds enable hands-free calling and convenient touch controls for managing your music
• Noise cancellation technology ensures an immersive listening experience without any external interruptions.
• Sleek and transparent case.
• LED display battery indicator
• 10mm driver
• Battery life of up to 25 hours
• Instant wake and pair feature
• Priced at INR 1299/- and come in two colors – black and white

Air Conditioner: TCL FreshIN+ 2.0

TCL, a consumer electronics brand, launched what they call a ‘breathing’ air conditioning technology – TCL FreshIN+ 2.0.

The Why

Breathing in pure air is vital for good health. Respiratory issues can be affected by air that becomes stale and depleted of oxygen from leaving windows and doors closed for long periods of time. As the TCL FreshIN+ 2.0 not only supplies oxygen rich air from the outdoors, but also discharges polluted air, the only air being circulated internally is always fresh and clean.

Features

• Circulates a large fresh air volume of 60 cubic meters/h and exhaust air volume of 30 cubic meters/h, meaning just one AC unit has the capacity to ventilate even large room spaces
• Four specialised modes for every environmental need
• The Exhaust Mode removes odours and the presence of harmful gases such as formaldehyde, which is particularly useful following the decoration of new houses and for quickly expelling potent smells emitted from household garbage and kitchen waste
• Fresh Air Mode allows for a constant supply of oxygen rich air to be circulating, even whilst the windows closed
• The Purification Mode helps to eliminate any harmful effects of pollution coming in from the outside
• Its internal circulation effectively expels fine particle matter (PM2.5) dust and bacteria, keeping the air quality inside your home at a healthy level

Lazy Felix Chrome extension

Hungarian startup, Lazy Felix, launched its Chrome extension, specifically designed to simplify and streamline the process of managing images for India’s vast English-speaking and tech-savvy population. This free and user-friendly add-on promises to significantly enhance the efficiency of professionals like teachers, doctors, journalists, marketers, as well as everyday internet users across the country.

András Györfi, the founder of Lazy Felix, enthusiastically states, “Our Chrome extension is not only incredibly easy to use but also has the potential to revolutionize how India’s tech-savvy English-speaking population interacts with images online. We are thrilled to introduce Lazy Felix to this vibrant market and look forward to seeing the positive impact it will have on millions of users.”

The Why

India is home to a rapidly growing community of English-speaking, technologically adept individuals who are constantly seeking tools to improve their online experience. The Lazy Felix Chrome extension is poised to become an indispensable tool for this demographic, eliminating the tedious download-upload cycle typically associated with image management.

Features

• After installing the extension, users can hover over an image, click on the cat’s paw icon that appears, and mark the selected file.
• The Lazy Felix panel, accessible from the upper right corner of the browser window, displays all marked images, making it simple to insert them into emails, Facebook posts, or other digital platforms without the need to download and re-upload files.
• Allows users to organize marked images into folders, catering to both work and personal needs. This organizational feature ensures that users can easily locate and access images, boosting productivity and minimizing the time spent searching for specific files.
• A comprehensive tutorial video, available in English

Free Buds Max True Wireless Earbuds

Inbase, a mobile accessories brand launched Free Buds Max True Wireless Earbuds. Equipped with a 13MM advanced driver, Smart Noise Reducing technology, and up to 32 hours of playtime, the Free Buds Max offers crystal-clear audio quality and a seamless calling experience. The earbuds are available in four trendy colors – Black, White, Red, and Yellow, at an introductory launch price of INR 899 for a limited period, and after that these will be available at MRP of INR 2999.

Nitesh Kumbhat, Co-Founder, Inbase, stated, “We are excited to introduce the Free Buds Max True Wireless Earbuds, which offer an unparalleled audio experience for our customers. With the advanced driver and Smart Noise Reducing technology, users can enjoy crystal-clear sound quality and a seamless calling experience. Our aim has always been to enhance the music and audio experience of our users, and the Free Buds Max is a testament to our commitment. We believe that the earbuds will become an integral part of our customers’ daily routines, whether it is during their commute or workout.”

Features

• Sleek and stylish design that is ergonomic and fits snugly
• Compact charging case that is both stylish and functional
• Equipped with a 13MM advanced driver
• ENC enabled Smart Noise Reducing technology, for clear calling experience even in noisy environments
• High-quality mic along with advanced Bluetooth 5.3 connectivity
• Up to 32 hours of playtime and 300 hours of standby time
• Type-C Fast Charging, the earbuds can last 3 hours with just 15 minutes of charge
• IPX5 water-resistant

App: Fitness app Virat Kohli with personalized workout programs

Virat Kohli, in partnership with Trion, launched an one8 Fitness app, which aims to transform and revolutionize the fitness industry by offering personalized workout programs and supporting users to achieve their fitness goals. The app is available for download on both Android and iOS platforms.

The Why

The one8 Fitness app has been designed keeping in mind the needs of fitness enthusiasts who want to train anywhere, anytime. The app features personalized workout programs that adapt to the user’s fitness level and personal preferences and is designed to accommodate those new to fitness as well as those with advanced training backgrounds.

Speaking on the launch, Virat Kohli said, “I have always been passionate about fitness and have personally experienced the benefits of a healthy lifestyle. With the one8 Fitness app, I aim to provide a platform that encourages people to make fitness a part of their daily routine. The app’s smart backend system creates personalized workout plans that caters to user’s individual needs, making fitness more accessible to everyone.”

“We are excited to expand our portfolio of innovative products and services with the launch of the one8 Fitness app. With Virat Kohli onboard, we aim to revolutionize the fitness industry and provide users with a personalized fitness experience. We believe the app has the potential to disrupt the market and become the go-to fitness app for millions of users worldwide.” Jogesh Lulla, COO, Cornerstone Sport.

Features

• Capable of creating more than 1 billion unique workout combinations, the app offers immense variation and provides a fun and highly progressive experience.
• With support for a wide range of training types, ranging from strength to mobility and athletic performance.
• Users have the opportunity to get motivational messages whilst training and access exclusive content of Virat Kohli and his passion for fitness
• Special discounts from one8 and its partner brands including Puma, one8 Commune, one8 Select, Hyperice and Ocean Beverages.
• Monthly subscription starts from INR199.00

Mobile App – PIPOnet

NuRe Bharat Network, a joint venture consortium between 3i Infotech Limited a digital transformation and technology solutions provider, FISST and Yellow inc. launched the Mobile App – PIPOnet. RailTel Corporation of India Ltd, a Miniratna PSU under the Ministry of Railways, has partnered with the consortium, led by 3i Infotech to monetize its Public WiFi across the Indian Railway network.

Sax Krishna, Chief Executive Officer, NuRe Bharat Network said, “With the launch of the NuRe Bharat Network, we plan to serve a bigger goal for the good of the country. WiFi access will be secured; hence, we can facilitate services like healthcare, education and more to the Indian populace. Especially in the Tier 3&4 towns, we want to empower individuals by giving them access to democratized Internet, thereby opening their doors to greater opportunities. Internet brings with itself a hundred possibilities, and we aim to lead with an example of a secured and thought-through method for all who are currently unable to access a high-speed internet to access it on the go.”

Sanjai Kumar, Chairman and Managing Director, RailTel expressed, “We are elated at the launch of PIPOnet and the initiatives we are working towards to bring India together through a platform with immense potential. Bridging the digital divide between urban and rural India is one of our core missions. Our station Wi-Fi network covers the country’s length and breadth, and this collaboration will further unlock its true potential. We congratulate 3i Infotech and the other members of the consortium for their diligence towards this socio-economic inventiveness.”

The Why

The Indian Railways is the largest railway network in Asia with a daily count of 23 million passengers and more than 1.5 million users logging every day to the WiFi network provided by RailTel across 6109 railway stations.

The initiative sights the need and advantages of connecting all large, medium, and small advertisers across the country to connect with the nation’s populace. Onboarding PIPOnet will allow the advertisers to connect deeply with the people of Tier 1,2,3, & 4 towns of India based across rural, semi-urban and urban cities. The advertisers will get a multitude of options for their ads including display banner ads, video banner ads, interstitial ads, and carousel ads in multiple dimensions and formats.

Features

• The PIPOnet App (Powered by Railtel) will help the users with integrated services like e-ticketing, travel and stay reservations, porter booking, music, infotainment, edutainment, OTT channels and various helpline services.
• e-commerce platform for Bharat’s artisans to sell their wares across India. As NuRe Bharat Network through its digital marketing efforts will increase the number of logins from 1.5 million today to more than 11 million, the commercial opportunities for sellers from Bharat will increase manifolds, changing their economic profile.  
• NuRe Bharat Network through its AI/ML-based Data Analytics capabilities will also provide deep dissected analysis of the viewers’ demography and preference profile.
• Advertisers will be able to execute targeted communication in English and 8 regional languages to reach specific audiences across the demography.
• Integrated with leading SSPs & Ad Networks for Programmatic guarantee, direct, and real-time bidding, and PMP buys, the application will offer the advertisers an opportunity to host programmatic ads.
• PIPOnet, facilitating the captive WiFi portal will have a 4-step process for WiFi connectivity.
• With an average of 4-5 touchpoints for WiFi access, the platform will be able to generate 180+ million monthly pageviews and 500+ million impressions monthly.
• PIPOnet mobile App will be available for public use from August 2023 on the Google Play store in both IOS and Android versions.