Categories: Uncategorized

Mass Marketing Vs Personalization [Infographic]

According to a report by ecommerce optimization company Monetate, around 85% of online shoppers know that websites track their activity and 75% want them to do so and personalize their shopping experience.

But there are some who do not want that as well. While we all want websites to be smart and intuitive we also want them to be more human, intelligent and life-like. The report says, around one-third of us don’t want our website activity tracked, and a quarter of us don’t want the websites we shop to personalize our experience at all.

Here’s the data in visual form:

Team TechPanda

Recent Posts

Outbound & inbound: Indian tie ups with Singapore, Indonesia, & Australia while Philippines meets Indian business group

The Tech Panda takes a look at how Indian companies are partnering with foreign businesses…

1 day ago

Investment temperament: NFO for 5 index funds, health funds for Early to Late-Stage Capital & to transform India’s healthcare landscape

The Tech Panda takes a look at the investment temperament in the Indian startup ecosystem.…

2 days ago

Tweets, tips & trading: X doubles down on payments power play

Big Tech is no longer content with just running user feeds, they want wallets too.…

2 days ago

PayPal World: Swipe right on global shopping

Indian shoppers could be shopping internationally using their UPI accounts sitting at home, thanks to…

5 days ago

Cheaper OTPs, smarter chats: WhatsApp takes aim at SMS dominance

The SMS as a tool to connect with customers might be coming to an end.…

5 days ago

Will our fintechs become our mobile service providers?

Looks like finance and connectivity will come together soon in our devices. Recently, UK fintech…

5 days ago